Sports are no where as big an event in the East as they are in the south or the midwest. Perhaps its the harsh climate or the exhorbitant cost of living, but the entire population rarely drops everything to congregate in viewing or to participate spectator or otherwise in any sport, even the almighty football.
Campus put the super bowl game on the big screen TV in the athletic center (no surprise there) and we librarians did the same in our study cafe (big surprise there!). We extended an offer to our student workers to come enjoy the evening with us, complete with subs, soda, chips and other snackage.
I guess the idea of turning on the sound (and off the closed captioning that is usually running) was just too foreign an idea, because few students showed up, and even students who were actually *in* the library (and believe me, there were none too many) had to be coerced to join us as we laughed at the commercials and ooohed at the fumbles and recoveries.
Not to worry, it takes time to establish a tradition. We will try again next year. Staff and their families had a great time! And our archivist suggested turning on the sound for election day evening in November - great idea! So this super bowl festivity might have been just OK, but it was a start, and ya hafta start somewhere!
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